The Value of Handmade Products

Handmade products are usually the fruit of a hobby, starting with an interest taking the next step which is an attempt to try it our selves, so it's made with care, passion and carefully chosen materials.
Frequent practice leads to high quality skill .. and this can be soled.
I've met people who stud admiring others craft abilities, thinking they cant do that, but when the opportunity came they managed with flying colors.
Crafts are incurred in all communities and all ages. In fact, crafts are considered the first mane made solutions that made life easier.

In a crafts class , every Participant is given the same information to enable them to develop a skill based on a hobby.



It's how each one can develops their own style different to other pears .. like a signature or handwriting .. is what makes this craft have a market, invaded by collectors

Creative Wood Crafts

Visit to Ruslip Frameworks 1

I was drawn to Ruslip Frameworks I, because of some paintings in the shop, inside I found that many of them are originals and realized that this is a good source of premay research contacts.

Major Project Plan/Brief: Made in the UK

The Brief

Due to the current financial crises, and in an attempt to help the community to cope.

My plan aims to create a brand of third party outlet marketing solution, that buys and sells handmade products by individuals of the community, as an alternate source of shopping.

Design it's visual identity, communications and promotion campaign.


The objectives of the brand

- Inform the community about this new supportive service brand.
- Promote to the community this new brand source of products .
- Attract the target audience with a colorful and informative brand
- The new brand will be to motivate the individuals to sell their skilled handcrafts

What the brand will do

Encourage the members of community to be more positive, active and productive.
Attract the community to this new brand and show how valuable handmade products are.



The target audience

Individuals who are 30 years plus, to sell their products to the brand.

The rest of the community, to form an interest in approaching the outlet of handmade products.


How we want the target audience to react

I believe that the new brand will motivate individuals who excel in a hand craft to produce it in a high quality standard to be soled, and may be encouraged to teach it to others Starting with young people, the brand will encourage a well being lifestyle.


What the brand will promote

- The value of handmade products
- The availability of these products


The brands personality

The brand will be colorful, interesting, and full of options. It will be
Informative, and factual in a way that promotes an affordable shopping experience.

The tone of voice

- Active and beneficial.


The design elements

- Name and logo
- Typographic style
- Color palette
- Brand guidelines

- Promotional leaflets
- Promotional posters

Project plan schedule

Write project plan/brief 4th June, and submit 5th June (2xA4)
Research and analysis rest of June till July 15
Design concept development 16 July
Test design concepts 22 July
Design concept refinement 1 August
Final design concepts 22 August
Write critical appraisal of design concepts 1st September (2xA4)
Project deadline and submission 3rd September

Major Project .. Plan Map: Handmade

My initial idea was based on my first project .. Be a Friend a social service for the elders in our community .. while I was meeting with the elder individuals , the complaint of ( we are old , not disabled ) kept coming up.
To further develop ideas that contribute to the social life for the elders in our community, I thought of encouraging them to invest in their existing Craft skills, the elders group up in a non digital age, did lots of craft skills, because it was part of their life style.
Through research by meeting individuals, it came to the spot light that although they do have the skill, it is no longer in use, either they cont be bothered or lost patience, or their eye site has weekend and other health problems have come in between the lines of life .. they are no longer interested.

So I'm widening the supplier Age range to the invisible domestic work force .. any body who has a skill and they are not investing in it yet.

You do the skilled crafted job ..

We'll Do the marketing.

what cac be done with wool

Visit an Assyrian Palace Craft Set @ D & AD